Brand Development

Building a brand does not happen overnight. Whether you are refreshing a tired identity or establishing
a new brand from scratch, AJA Design have the tools and experience to exceed your expectations.

6-step-to-better-brandsteps to building a better brand…

  • 01Logo Development

    Logo a bit of a hash?
    Talk to the experts.

    AJA Design have worked on countless brand development projects, ranging from sympathetic logo refreshes to more complex design overhauls. One thing that is consistent though is our attention to detail. We are meticulous about those tiny details that really make the difference.

  • 02Typography

    Typography that
    really stacks up

    We’re fussy when it comes to fonts. With thousands of choices out there, you need someone with a well-trained eye. It’s all about finding a font that is fit for purpose, whether it’s one that works well on  a website or on printed media. As a brand eveloves, so should the font… a well considered typeface is fundamental to portraying the right impression of your business.

  • 03Iconography

    Icons and infographics.
    The possibilities are

    Infographics are all the rage at the moment. These tiny graphic visual representations are crucial to simplify statistics and provide at-a-glance information that is easy to understand and digest. Take a look at a film we produced for Premier Group which uses infographics to great effect.

  • 04Style Guidelines

    Bothered by the details
    – it’s what makes us
    greater than the competition.

    Some brands get so big that they need some direction. That’s where we can help. At AJA Design we have produced comprehensive style guidelines for large international brands such as AmSafe Bridport and Safetykleen. The aim of these is to ensure a consistent, well designed platform for all internal and external communications.

  • 05Cross-channel Implementation

    Expanding your brand.
    It’s what we’re good at.

    From e-shots to brochures to t-shrts to exhibition stands… we leave no stone unturned when it comes to building your brand. At AJA Design we pride ourselves on our creative approach and understand what is required to make each of these bespoke elements a success.

  • 06Credentials

    From signage to livery.
    We’ve got truckloads
    of experience.*

    AJA Design are established players in the design industry. No matter what your brief may be, we are confident that we can add value and come up with an engaging, relevant and creative solution. Contact one of the team today and tell us about your next project.

    *20 years to be precise