A company’s logo should be distinctive, easily recognisable, memorable and reducible (can work when reduced on to a business card). It should also work well in black and white, and let us not forget on screen.
Westbury prides itself on retaining confidentiality with its clients and therefore the corporate identity and stationery needed to reflect this, with quiet, almost unassuming graphics and icons. We love the mix of a relatively conservative sans serif font and a blue that has some ‘spark’ to it.
Founded by Sir Keith Craig, Westbury Partners provides personal advice and mentoring for senior executives in the areas of strategy, capital markets and public policy.